We Don’t Use Ads.
We Go Where the Customers Are — And Bring Them to You.
BLACKRIDGE pairs local businesses with strategic partners to run in-store campaigns that generate real foot traffic — no algorithms, no noise, no games.Just REAL In-Person Marketing
How It Works...
Step 1: Smart Matchmaking
We pull from our network of hundreds of vetted local businesses and national chains to pair you with a complementary partner nearby — one that already serves your ideal customer, but isn't in your niche. Each match is driven by real data from your intake call to ensure you're targeting the right demographic — without competing for the same sale.
Step 2: Strategy Call
We hop on a quick call to understand your margins, customer flow, and business goals. Then we help craft a high-impact offer designed to attract new customers — without cutting into your bottom line.
Step 3: Campaign Buildout
After the strategy call, we design professional marketing materials — signage, deals, or flyers — that clearly communicate your offer and are built to grab attention. Every piece is crafted to drive real traffic to your store and match the tone of your brand.
Step 4: Precision Partner Matching
While your campaign is being prepared, we use the customer data from your strategy call to identify a complementary business nearby — one already serving your target audience, but in a different niche. This ensures no competition, only synergy. For example, we’ll match a gym with a pizza spot — not another gym. It’s a true win-win setup where both businesses benefit from fresh foot traffic.
Step 5: In-Store Launch
We personally deliver and place your campaign materials at your partner’s location — whether that’s the front desk, checkout counter, or entrance. We make sure your offer is positioned where it gets seen, picked up, and acted on.
Step 6: Results Tracking (Optional)
We offer optional QR code or promo tracking so you can see exactly how many redemptions came through — and measure the performance of your campaign with real data.
Step 7: Next Match & Repeat
After each campaign, we follow up to review what worked — then begin preparing your next partnership. Most clients run 3–5 campaigns a year to stay top-of-mind and keep fresh foot traffic flowing.
Included With Your Campaign:
What Traditional Vendors Actually Handle:
What BLACKRIDGE Handles For You:
Trusted by Businesses & Franchises Nationwide
Ready to Bring New Foot Traffic Through Your Doors?
Book your free strategy call and we’ll handle the rest — matching, design, printing, and in-store launch. Let’s grow your business the smart way.
Not In Your Area Yet? Join the WAITLIST!
BLACKRIDGE Cross Promotion Agency
Stronger Together
[email protected]
© 2023 BLACKRIDGE. All rights reserved.
Be the Only Contractor Customers See in Their Town
With Blackridge for Contractors, your business gets placed inside a high-visibility local business — where every customer who walks in will see your name. Unlike cluttered directories or crowded ads, we allow only one contractor per trade in each location.Just REAL In-Person Marketing
How It Works...
Step 1: Smart Matchmaking
We pull from our network of hundreds of vetted local businesses and national chains to pair you with a complementary partner nearby — one that already serves your ideal customer, but isn't in your niche. Each match is driven by real data from your intake call to ensure you're targeting the right demographic — without competing for the same sale.
Step 2: Exclusive Placement — No Competition, No Noise
We limit each contracting type to just one spot per town and radius. That means you’re not fighting for attention — you’re the trusted go-to in your field.**
Step 3: Rotating Visibility for Maximum Impact
Every 1–2 months, we move your placement to a new, high-traffic business in your target town. This ensures:
- Fresh exposure to new customers
- Consistent visibility without being overlooked
- Stronger local recognition across multiple hotspots
Step 4: Data-Driven Placement with Blackridge Analytics
We don’t just put you anywhere. Using Blackridge Analytics, we carefully choose businesses that align with your consumer demographics — making sure you get real eyes from real potential customers. No wasted impressions, just pure local visibility.
Why Contractors have been failing digitally
| Issue / Metric | Statistic / Finding | Interpretation / Implication |
|---|---|---|
| Ad / Marketing failure rates | Up to 90 % failure rate for contractor Facebook ads. | Most contractors who try Facebook ads waste money because targeting, creative, or funnel execution is off. |
| Ad / Marketing failure rates | 62 % of small business owners say Facebook ads underperform relative to expectations. | There is a big perception / reality gap between what contractors hope ads will do and what they actually do. |
| Ad / Marketing failure rates | 83 % of contractors reportedly struggle to make social media marketing work. | Many contractors invest time or budget into social media but don’t see returns. Strategy, consistency, targeting often fail them. |
| SEO Ineffective (2025) | When a Google AI Overview appears in search results, the organic CTR (click-through rate) for the top ranking page falls from 7.3 % to 2.6 % — a drop of ~64 % | Many contractors rely on blogs, homeowner guides, and FAQs to attract people searching “how to fix a leaky pipe,” “average cost to replace roof,” etc. If Google’s AI gives those answers directly in the search page, fewer people click through to your site. That cuts off that top-of-funnel traffic. |
Why Contractors Choose Blackridge
| Traditional (SEO & Ads) | Blackridge for Contractors |
|---|---|
| Google AI Overviews cut clicks by 64%, even if you rank high | Guaranteed in-store visibility — every customer walking in sees your name |
| Up to 90% of contractor Facebook ads fail to deliver results | No wasted impressions — only placed in high-traffic, demographic-matched businesses |
| Competing with hundreds of contractors online | Exclusivity: Only 1 contractor per trade per town |
| Risk of scams, fake clicks, and wasted ad spend | Local trust advantage — seen inside businesses customers already trust |
| Cost per click keeps rising (esp. in Q4) | Flat placement fee with predictable exposure |
| Digital ads are easy to ignore or scroll past | Physical presence inside community hotspots — can’t be missed |
Secure Your Spot Before It’s Gone
Spaces are strictly limited by trade and town. Once your slot is taken, it’s locked out to competitors.Contact us today to reserve your placement and make your contracting business the first name locals see and trust.
Not In Your Area Yet? Join the WAITLIST!
BLACKRIDGE Cross Promotion Agency
Stronger Together
[email protected]
© 2023 BLACKRIDGE. All rights reserved.
Launch with Confidence — Whether Online or In-Store
With Blackridge Startups, we walk you through everything you need to succeed — whether you’re opening a new storefront or building your e-commerce brand. From systems and operations to ads and customer acquisition, we help you avoid wasted time and money while focusing only on what actually works today.Just REAL Growth Systems — No Guesswork
How It Works...
Step 1: Team Alignment & Gap Analysis
We kick off by mapping your core strengths (tech, ops, product) and pinpointing missing roles (sales, marketing, partnerships).
Step 2: Go-to-Market Strategy Call
We deep-dive into your product, unit economics, ICP (ideal customer profile), and runway constraints. Then craft a lean, high-leverage offer to open doors without burning cash.
Step 3: Partnership & Co-Promotion Blueprint
Instead of cold outreach, we identify synergistic startups, brands, and channels already touching your target audience — and engineer cross-promo campaigns (bundles, content swaps, affiliate reciprocity).
Step 4: Launch Campaign Buildout
We create your messaging, landing assets, creatives, and ad overlays (if needed) — all built around capturing feedback and early conversions, not vanity metrics.
Step 5: Soft Launch & Iteration
We run limited campaigns (e.g. to 100–500 users) through partner networks and targeted channels. Measure, iterate, pivot.
Step 6: Scale or Pivot
Once product-market fit shows signs (CPL, retention, CLTV), we begin scaling via paid, local, social, or distribution partnerships. Or we help you pivot with what the data reveals.
Why Choose BlackRidge for Startups?
Who We Work With
We’ve scaled startups, storefronts, e-commerce brands, contractors, and local service businesses — from fitness studios to construction crews to cleaning companies. If you’ve got an idea worth launching, chances are we’ve already built traction in your category.
Why it Matters
Every founder faces the same uphill climb: team building, sales, traffic, and brand awareness. We’ve done it hundreds of times, across industries, so you skip the rookie mistakes and get straight to growth.
Your Next Step
Don’t burn another month trying to figure it out alone. Book your BlackRidge call today and plug into the same proven system we’ve used to take businesses from zero to thriving.
BLACKRIDGE Cross Promotion Agency
Stronger Together
[email protected]
© 2023 BLACKRIDGE. All rights reserved.